Wednesday, January 7, 2015

The Core Loop vs The Revenue Funnel

Here are some thoughts I had the other day about F2P game design as "loops" versus the common analytical tool of a "funnel" and how the design goals of these games collide against the business decision of being F2P. For more ideas of what a "core loop" is, a Google Image search will give you lots of examples.

Mike Sacco coined a nice term for this combination